XDi | UX Design specialist - UX & interaction design for websites, tablet und mobile apps
The seminar „UXD - Certified UX Design Specialist“ enables you to develop websites, mobile apps and browser based software successfully.
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UXD – Certified UX Design Specialist

UX & interaction design for web, tablet & smartphone

Locations & dates
Brussels, 25th – 27th Oct 2017
Berlin, 15th – 17th Nov 2017
Amsterdam, 26th – 28th Mar 2018
Berlin, 7th – 9th May 2018
Brussels, 25th – 27th Jun 2018
German Events
Numbers & facts
Language: english
Duration: 3 days
Max.Participants: 12
Schedules: 1st day 10:00 – 17:00
Next days: 09:00 – 17:00
Participation fees*: € 1.590,00 (early bird/8 weeks before the seminar)
€ 1.790,00 (regular price)
Contact person: Maike Vossen
Email: intouch@xd-i.com
Phone: +49 221 168 19 762
*tax excluded
Request & registration
  • 20% for self-payers and freelancers
  • 10% for the 2nd employee
  • 20% for the 3rd employee
  • 20% for entrepeneures and startup companies
  • 20% for non-profit organizations
  • 25% for students and apprentices
  • 35% for unemployed
  • 10% for UPA/UXPA & IDF members
  • 10% for participating again
For completing the seminar participants receive the certificate “Certified UX Design Specialist” by the XDi – Experience Design Institut.
Included services
  • XDi-certificate „Certified UX Design Specialist“
  • High-quality digitized material
  • Numerous templates for your day-to-day work
  • Single and group work with presentations and feedback rounds
  • Exchange and discussions with your fellow participants
  • Photographic and filmed documentation of practical exercises
  • A lot of best practices and online resources
  • Special seminar locations with a creative atmosphere
  • Lunch, beverages, fruit and snacks
  • An alumni group for further exchange
Recommendation reward
All seminar participants receive a 100€ coupon for any other XDi seminar* as a reward for the mediation of a new customer**.
* paying the seminar fee is required
** meditation of a co-worker won’t be considered for the reward
In-house seminars
We are offering special in-house seminars fitting your company’s interests. We recommend in-house seminars for educating whole teams on user experience design and usability and for implementing the corresponding methods into your business. Use an in-house seminar as kick-off event or for a current project’s ideation and concept development. We educate your staff members and help them develop solutions for new challenges at your company. Request an in-house seminar.
What is it about

Digital media have long been established in all walks of life. Internet, tablets and smartphones have become our constant companions. Content, features and applications will therefore be used across channels, and media convergent – information and services should be always and everywhere available. Numerous contents of various kinds should be brought to the various digital devices such as desktop PC, mobile and tablet in an adequate way.

What to expect

Knowledges and skills in the professions user experience design and usability are important and demanded more than ever. They are becoming increasingly extensive, differentiating themselves further and require special expertise. In this seminar, we enable participants to develop world class user interfaces for websites, apps and other screen-based applications.

What you will learn

This seminar enables you to successfully develop websites, mobile apps and browser-based software conceptually. You will learn the methods, phases and processes in the design of digital products and get specific tools“ and „Guidelines“ for designing interactive products with an excellent user experience. You will also learn to design contents, structures and functionalities for websites, mobile and software applications.

Who should participate

This seminar was developed for designers and design managers, project and product managers, web and software developers, presenters and editors, copywriters and concept developers, marketing and content managers, media and Information Officer, Information and Interaction Manager, social media consultants and managers, usability engineers, Scrum Master and Product Owner who are responsible for the conceptual and strategic development of websites and apps in agencies, companies and organizations.

10:00 – 10:30 Welcome, getting to know and warm up
10:30 – 13:00 User experience and usability basics

Definitions and disciplines
Human/user centered design, user experience design, interaction design, information architecture, usability engineering, user interface design


Phases, methods and tools
Goal and target group definition, task and requirement definition, inspiration and ideation, prototyping and testing, design and specification, interaction and interface design, development and production, evaluation and evolution


Principles, standards and rules
Mental models, eight golden rules, principles of interaction design, 10 usability heuristics, DIN ISO standard 9241-110, Apple interface guidelines, information foraging/scent, Hick’s und Fitts’s law


13:00 – 14:00 Lunch break
14:00 – 16:30 User and task analysis

User goals and needs
User types, personas, user scenarios, use cases, interview, task analysis, surveys, focus groups, field studies, contextual inquiry, cultural probes


Practical exercise: Developing personas, user scenarios and use cases
Presentation of the results, feedback and discussion


Task analysis
Usage contexts (contextual inquiry), task analysis (cognitive task analysis/task analysis grid), task definition


16:30 – 17:00 Retrospective, reflection and integration
17:00 End of day 1
09:00 – 09:30 Preview, calibration and warm up
09:30 – 10:30 Business and product strategy

Product vision, mission statement, goal definition, UX strategy, UX principles, requirements for success, ROI (return on invest), KPIs (key performance indicators)


Practical exercise: Developing a product strategy using the “product vision board”
Presentation of the results, feedback and discussion


10:30 – 12:30 Product scope and requirements

Requirement analysis and definition, scope matrix, user stories, user story mapping, content landscape


Practical exercise: Creating a scope matrix
Presentation of the results, feedback and discussion


12:30 – 13:30 Lunch break
13:30 – 15:00 Information architecture and sitemap

Information architecture, sitemap, card sorting


Practical exercise: Developing an information architecture using card sorting and tree-testing
Presentation of the results, feedback and discussion


15:00 – 16:00 Navigation and search

Navigation technique, navigation logic and hierarchy, search, filters and sorting


16:00 – 16:30 Processes, flows and paths

Process design, flowcharts (user flows, screen flows), cores and paths


16:30 – 17:00 Retrospective, reflection and integration
17:00 End of day 2


09:00 – 09:30 Preview, calibration and warm up
09:30 – 12:30  Sketches, wireframes and prototypes

Sketches, scribbles and sketchnotes
Sketches, sketchnotes, stenceling, paper prototypes, paper cutouts, Design Studio


Practical exercise: Creating first sketches and drafts of screens and features using the Design Studio method
Presentation, feedback and discussion


Wireframes and prototypes

Atomic design, wireframing (site structure, grids and stencils, using, placing and prioritizing of interface elements), interactive prototypes (with Azure, UXPin, InVision, Pop)


12:30 – 13:30 Lunch break
13:30 – 15:30  Interaction design and design patterns

Conceptual models, design patterns, micro interactions, gesture navigation, interface states, panels and states, system feedback


15:30 – 16:30  Style guide and graphic elements

Colors, typography, graphic elements, imagery, video, sound, wording, tonality


16:30 – 17:00 Integration, conclusion and farewell
17:00 End of seminar
Steffen Schilb, user experience professional, information architect
Steffen Schilb, user experience professional, information architect
Arno Karrasch, experience architect, -strategist and -manager and service designer
Arno Karrasch, experience architect, -strategist and -manager and service designer
Stefan Werner Schmitt, Diplom-Designer (design major), systematic management coach, XD/UX trainer, author, entrepreneur
Stefan Werner Schmitt, Diplom-Designer (design major), systematic management coach, XD/UX trainer, author, entrepreneur
Sebastian Fischer, Handelsblatt GmbH
Sebastian Fischer, Handelsblatt GmbH

“I really like expert knowledge and background. Stefan’s experience and repertory allow deep insight into every step of the user experience and conception process.”
More feedback

Your benefits
  • First-class instructors with a strong practical knowledge
  • Trainers with many years of practical experience in an international context
  • Didactically prepared and creatively implemented learning content
  • Practically applied and solid theoretical knowledge
  • Application of recent results of brain research
  • Integrated coaching and mental training methods
  • Comprehensive course materials with many other tips, tricks and links
  • Attractive spaces with a special atmosphere
  • Personal, informal handling
Our added value
The XDi works with new and interactive education programs based on current findings in brain research. Our credo is „learning by doing“ – our participants learn the application of relevant methods and techniques using practicals exercises in small groups.