XDi | UX Design specialist - UX & interaction design for websites, tablet und mobile apps
The seminar „UXD - Certified UX Design Specialist“ enables you to develop websites, mobile apps and browser based software successfully.
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Certified UX & Usability Specialist

UX & interaction design for web, tablet & smartphone

Locations & dates
Amsterdam, 26th – 28th Mar 2018
Brussels, 25th – 27th Jun 2018
German Events
Numbers & facts
Language: english
Duration: 3 days
Max.Participants: 12
Schedules: 1st day 10:00 – 17:00
Next days: 09:00 – 17:00
Participation fees*: € 1.590,00 (early bird/8 weeks before the seminar)
€ 1.790,00 (regular price)
Contact person: Judith Schumacher
Email: intouch@xd-i.com
Phone: +49 221 168 19 762
*tax excluded
Request & registration
Discounts
  • 10% for UPA/UXPA & IDF members
  • 10% for the 2nd employee
  • 20% for the 3rd employee
  • 20% for entrepeneures and startup companies
  • 20% for non-profit organizations
  • 25% for self-payers and freelancers
  • 35% for students and apprentices
  • 50% for unemployed
Certificate
For completing the seminar participants receive the certificate “Certified UX & Usability Specialist” by the XDi – Experience Design Institut.
Included services
  • XDi-certificate „Certified UX & Usability Specialist“
  • High-quality digitized material
  • Numerous templates for your day-to-day work
  • Single and group work with presentations and feedback rounds
  • Exchange and discussions with your fellow participants
  • Photographic and filmed documentation of practical exercises
  • A lot of best practices and online resources
  • Special seminar locations with a creative atmosphere
  • Lunch, beverages, fruit and snacks
  • An alumni group for further exchange
Recommendation reward
All seminar participants receive a 100€ coupon for any other XDi seminar* as a reward for the mediation of a new customer**.
* paying the seminar fee is required
** meditation of a co-worker won’t be considered for the reward
In-house seminars
We are offering special in-house seminars fitting your company’s interests. We recommend in-house seminars for educating whole teams on user experience design and usability and for implementing the corresponding methods into your business. Use an in-house seminar as kick-off event or for a current project’s ideation and concept development. We educate your staff members and help them develop solutions for new challenges at your company. Request an in-house seminar.
What is it about

Digital media have long been established in all walks of life. Internet, tablets and smartphones have become our constant companions. Content, features and applications will therefore be used across channels, and media convergent – information and services should be always and everywhere available. Numerous contents of various kinds should be brought to the various digital devices such as desktop PC, mobile and tablet in an adequate way.

What to expect

Knowledges and skills in the professions user experience design and usability are important and demanded more than ever. They are becoming increasingly extensive, differentiating themselves further and require special expertise. In this seminar, we enable participants to develop world class user interfaces for websites, apps and other screen-based applications.

What you will learn

This seminar enables you to successfully develop websites, mobile apps and browser-based software conceptually. You will learn the methods, phases and processes in the design of digital products and get specific tools“ and „Guidelines“ for designing interactive products with an excellent user experience. You will also learn to design contents, structures and functionalities for websites, mobile and software applications.

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Who should participate

This seminar was developed for designers and design managers, project and product managers, web and software developers, presenters and editors, copywriters and concept developers, marketing and content managers, media and Information Officer, Information and Interaction Manager, social media consultants and managers, usability engineers, Scrum Master and Product Owner who are responsible for the conceptual and strategic development of websites and apps in agencies, companies and organizations.

Agenda
10:00 – 10:30 Welcome, getting to know and warm up
10:30 – 13:00 User experience and usability basics

 

Fundamentals & backgrounds

The human brain, the digital eco system, the mature business, the user experience designer’s profession

 

Definitions & disciplines

User experience design, human/user centered design, interaction design, usability, informa- tion architecture, user interface design

 

Phases, methods and tools

User analysis & design research, business goals & product strategy, product scope & re- quirements, information architecture & navigation, information & interaction design, user interface design & styleguide

 

Rules & standards

Mental models, eight golden rules, principles of interaction design, Don’t make me think, 10 usability heuristics, DIN ISO norms 9241-110, design laws, Apple interface guidelines, Google material design, Hick’s und Fitts’s law

 

Practical exercises: Collaborative UX research for UX & usability basics

 

13:00 – 14:00 Lunch break
14:00 – 16:30 User and task analysis

 

Personas

User types, user segmentation, user goals and needs, market research vs. design research

 

Practical exercises: Developing personas, presentation, feedback and discussion

 

User scenarios

User scenarios, use cases, use contexts

 

Practical exercises: Developing a user scenario with all use cases, presentation, feedback and discussion

 

 16:30 – 17:00 Retrospective, reflection and integration
17:00 End of day 1

09:00 – 09:15 Review, Preview and calibration
09:15 – 12:00 
Product scope & requirements

 

Functional specification

Requirement analysis and definitions, capability and scope matrix, user stories, user story mapping

 

Practical exercise: Creating a user story map, presentation,  feedback and discussion

 

Content strategy

Content strategy, SEO, Content life cycle, voice of tone

 

Practical exercises: Developing a content strategy using the content strategy planner, presen- tation, feedback and discussion

 

12:00 – 12:30 Retrospektive, reflexion and integration

12:30 – 13:30 Lunch break

13:30 – 15:00 Information architecture and sitemap

Information architecture, organization structures/schemata, sitemap, categorization and labeling, card sorting

 

Practical exercises: Developing a information architecture using card sorting, presentation, feedback and discussion

 

15:00 – 16:00 Navigation and search

Navigation technique, navigation logic and hierarchy, search, filters and sorting

 

16:00 – 16:30 Processes and flows 

Process design, flowcharts (user flows, screen flows), cores and paths

 

16:30 – 17:00 Retrospective, reflection and integration
17:00 End of day 2

 

09:00 – 09:15 Review, Preview and calibration
09:15 – 11:00  Sketches, wireframes and prototypes

 

Sketches, scribbles and sketchnotes
Sketches, sketchnotes, stenceling, paper prototypes, paper cutouts, Design Studio

 

Practical exercise: Creating first sketches and drafts of screens and features using the design studio-method (Lo- prototyping), presentation, feedback and discussion

 

Wireframes and prototypes

Atomic design, wireframing (site structure, grids and stencils, using, placing and prioritizing of interface elements), interactive prototypes (with Azure, UXPin, InVision, Pop)

 

Practical exercise: Selecting and refining sketches into wireframes (me- prototyping) with Balsamiq, Sketch and others

 

11:00 – 12:30 Interaction design & design patterns

Design patterns, micro interactions, feedback and gesture operating, dynamic panels and states

 

Practical exercise: Refining and implementing wireframes into interactive, click-able proto- types (hi- prototyping) with Azure, UXPin, Proto.io, Principle and others, presentation, feed- back and discussion

 

12:30 – 13:30 Lunch break
13:30 – 14:00 Retrospektive reflexion and integration 
14:00 – 15:00 Styleguide & graphical elements

Corporate design, color pallet, typography and fonts, UI patterns, graphical elements

 

Practical exercise: Creating a mood board with imagery, color pallet and font selection as design basis, presentation and feedback

 

15:00 – 15:30  Screen design & Design trends

 

Screen design & animations

Animations, transitions, fadings, micro interactions

 

Design & UI trends

One pager, flat UI, poster art and typography, image and video backgrounds

 

15:30 – 16:30 Final presentation

Final presentation, results, final feedback, exchange and discussion

 

16:30 – 17:00 Integration, conclusion and farewell

Tips, links and sources, certificates, good-byes

 

17:00 End of seminar
Trainers
Steffen Schilb, user experience professional, information architect
Steffen Schilb, user experience professional, information architect
Tim Neumann, User Experience Design & Usability Expert
Tim Neumann, User Experience Design & Usability Expert
Feedback
Sebastian Fischer, Handelsblatt GmbH
Sebastian Fischer, Handelsblatt GmbH

“I really like expert knowledge and background. Stefan’s experience and repertory allow deep insight into every step of the user experience and conception process.”
More feedback

Your benefits
  • First-class instructors with a strong practical knowledge
  • Trainers with many years of practical experience in an international context
  • Didactically prepared and creatively implemented learning content
  • Practically applied and solid theoretical knowledge
  • Application of recent results of brain research
  • Integrated coaching and mental training methods
  • Comprehensive course materials with many other tips, tricks and links
  • Attractive spaces with a special atmosphere
  • Personal, informal handling
Our added value
The XDi works with new and interactive education programs based on current findings in brain research. Our credo is „learning by doing“ – our participants learn the application of relevant methods and techniques using practicals exercises in small groups.